People often us…

People often use the term rhetoric to describe empty language. “he governor’s speech was just a bunch
of rhetoric,” you might say, meaning that the governor offered noble-sounding words but no real ideas.
But rhetoric originated with a much more positive meaning. According to Aristotle, rhetoric is “the art
of finding in any given case the available means of persuasion.” Rhetoric is concerned with producing
effective pieces of communication.

Faigley, Lester (2011-12-19). Backpack Writing (3rd Edition) (Page 162). Longman. Kindle Edition.

Faigley, Lester (2011-12-19). Backpack Writing (3rd Edition) (Page 162). Longman. Kindle Edition.

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